In this post I will be sharing with you the needs for mobile app for your business. I believe after you might have read through this post you will understand the reasons why you must have a business mobile app for your business.
I know you may be asking yourself that; do I need a mobile app for my small business? The answer is yes; having a website alone doesn’t enough for you as a business owner there’s need for you to keep to the pace of changes in the technology world.
Unlike before, the use of smartphone has increased tremendously, researches shows that over 80 percent of the mobile phone released nowadays are devoted to using applications which makes smartphone user to spend more time in checking their phones. In view of this, smartphone apps have become a key and important marketing tool for companies of all sizes and small businesses.
Below Are The Reasons Why Your Business Need a Mobile App
1. It Enhances Customer Care
Customer care is very important in every business. Many business owners lose their customers as a result of inability to care for them. The question now is; do you care about your customer? Or how do you relate with your customer?
As a business owner your ability to profound instant solution to your customer problems is very important. How could you do these? With the aid of a mobile app you can easily do it. It is nice when a customer had an issue with your products and easily reported to you directly through your business mobile app and you gave an immediate reply.
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Your business mobile apps has a lot of advantages in the part of your customers part of which includes; It accelerate contact with your company, it boosts repeat visits, It delivers coupons and also help in sending announcements that build your sales with customer. Also when your customer inform his/her friends or families about your products, it systematically promotes your business.
2. Apps Create a Direct Marketing Channel
Your business mobile app is a marketing tool which serves as a veritable channel of reaching your large customers. In fact, this is one of the important benefits of having a business mobile app because it provides information such as special sales, discount sales and promotions to your customers at their fingertips.
3. It Boost Your Sales
Without any doubt business mobile apps increases sales revenue either directly or indirectly. Indirectly here could be traced to the benefits you derived through your app download. Consider when your app has 2 millions of downloads and let’s say 1.5 million of it come from Lagos while the rest come from Osun state in Nigeria; without any argument this has simply tell you the area to focus therefore you need to concentrate on that area. I think the best example of this is the Facebook owner who visited Nigeria recently. Therefore with the use of business mobile app, you make good sales of your product.
4. Cultivate Customer Loyalty
This is also an important benefit of using business mobile app as it gives opportunity of creating a sincere connection with your customers. As you know there are various means of advertising out there like through newspaper, banners, flyers and so on... Therefore there is need for you to create a means of wining the heart of your customers in order not to be convinced by your competitors.
3. It Helps To Know When To Give Special Discounts To Loyal Customers
Business mobile app gives it users the opportunity to know their customers who loves your products/service and therefore keep patronizing their products. Through these they know how to reward him/her through special discount.
4. Easy Access For Customers to Locate Your Business
Unlike website which your customers keep searching through before he/she can be able to locate your address, mobile app make it easier with just a simple navigation.
5. It Build Brand And Recognition
A business mobile app has a lot to do in terms of your brand awareness especially through your business brand logo. Your brand logo will gives your customers the opportunity recognize your products anywhere in the world. This can simply be done by telling your app developer the feature and the logo you want.
I’m sure by now that you have read through these huge benefits of business mobile app to your business; you might have known the reason why you must have your own. Kindly consult an app builder to build yours.